In this week’s episode, I sit down with Steve Younger from the agency Untold and test whether a cheap logo is as effective as one that costs you a hell of a lot more.
In this episode we discuss:
- Why your logo is more than just a visual representation
- How ‘good’ logos are made
- Whether there is such a thing as a bad logo design or is it a bad logo brief
- What questions your designer should be asking and what questions you should be asking
I’m so excited to share this episode with you so you can learn from Steve. What he doesn’t know about design, isn’t worth knowing IMHO.
If you’d like more information you can find the show notes at mediamortar.com.au/contentious
And if you’d like help prioritising updating your visual identity in your marketing plans, you might like to consider one of our ‘Marketing Mentor’ sessions, where you have me in your business and helping write your plan for 1.5 hours. To find out more: https://mediamortar.com.au/media-mortar-live/